ORIGINAL PARASOL COMPANY Sophie founded the Original Parasol Co. in 2022, after many years unsuccessfully searching for a backyard umbrella that was stylish, original, designed for the Australian climate… and not beige.
DESIGN STUDENTS
Bachelor of Branded Fashion Design The fashion industry is looking for a new breed of designer. Individuals who can combine fresh and inspiring designs, with an understanding of how to produce for commercial success, are the ones who will thrive. The branded fashion designer’s role […]
ON ROAD PROMOTION
CUSTOM INSULATED PROMO DRINK DISPENSERS CUSTOM “ESKY” PROMO DRINK SERVERS INSULATED BACKPACKS Promotion is rife in the marketplace, in this case I was asked to produce branded, insulated, backpacks for dispensing samples of yoghurt. The packs had an internal divider for multiple products and […]
TINY TOWER
This highly successful Kickstarter project needed a sidekick and you guessed it, a bag. Yes, a sleek contender in the carry all protection department. Internally padded and divided to take the stand, keyboard, mouse and chargers. A water-resistant zip and external card pocket. A ripstop […]
OWNER OCCUPY
Owner Occupy, commissioned by SCAF, seeks to create a timely discussion around architecture’s role in housing affordability, and the real estate market’s control of land ownership. In their artist statement, Heidi Axelsen and Hugo Moline describe a new state of terra nullius, ‘where a new order has proclaimed […]
PROMO CABINETS
Padded protection for a portable promo bar Padded protection for jewelry cabinets Security for shopping mall Make-up counters
D + I
EXTERNAL HEART PUMP PACK This shoulder bag houses a highly technical machine. While easy access and ventilation were necessary there was also the need for the bag to be as waterproof or splash proof as possible. It was also necessary for the bag to […]
ZESTDESK
A man had an idea one day, and that was to design a portable desk. This desk was going to need a padded carry bag, so we made one. With a screen printed lime green pinstriped lining and eva padding, the internals were taken care […]